Networking and Cold Calling

Overview:

One day in the life of ‘The Apprentice’ can result in a transformational change. Especially when what’s sometimes needed is a complete makeover of somebody’s subconscious personality. In 1984, a New York Times study on Social Anxiety asked people what they feared most. No 1 biggest fear was walking into a room full of strangers; No 2 fear was speaking and presenting in public.....and Death came third!

This course draws on the outstanding learning model developed on the TV programme ‘The Apprentice’ and contains a practical, hands on and common sense approach to applying networking to your business, using the best practices outlined by Lopata and Roper in their acclaimed book ‘...and death came third’. After an intense morning of theory and practice, your team will be whisked away by taxi to a LIVE networking event (eg a local B2B exhibition or large scale event such as The Hampton Court Flower Show, where over 3000 businesses exhibit). They will be able to put their new skills into practice, learn by their mistakes, review and improve their dialogue and deliver SMART objectives during the exercise. The experience in the field develops self esteem and confidence which can transform the way your team approach business and close sales forever.

Course outline:

Morning:

• Three tips: Be courageous, be committed, be patient
• Three tools: Pursue the relationship, not the sale, people are interested in people who are interested in them. Ask
• Three techniques: Planning and preparation, making an impression, follow up
  

Afternoon:

• LIVE event – cold calling and networking: (Aim High; Plan; Prepare; Deliver; Achieve.)
• Self assess, feedback, revise approach, timing, close the sale.
• Return to training venue to celebrate success and share learnings.